December 7, 2009

Got social media?

Social Media Strategy and Success Stories

Social Media Strategy and Success Stories

About to plan your social media marketing strategy? Wondering about the return you’ll get on your investment? Check out Socialnomics: Social Media ROI. This short video showcases success stories, plus some interesting facts. For example:

  • More than 300,000 businesses have a presence on Facebook; about a third of these are small businesses.
  • A Wetpaint/Altimeter Study found that companies that are heavily into social media blow away their peers in both revenues and profits. The study also found that companies using social media the most increased sales by 18%, while companies with the least social activity saw sales decline 6%.
  • Dell sold $3,000,000 worth of computers on Twitter.
  • eBay found that participants in online communities spend 54% more money.

What’s your social media strategy?