AB&C Wins Five MarCom Awards
WILMINGTON, Del. (December 6, 2016)—AB&C (Aloysius Butler & Clark), one of the region’s largest full-service marketing communications agencies, emerged as a five-time winner at the 2016 MarCom Awards.Read full post...
WILMINGTON, Del. (December 6, 2016)—AB&C (Aloysius Butler & Clark), one of the region’s largest full-service marketing communications agencies, emerged as a five-time winner at the 2016 MarCom Awards.Read full post...
Opening a brand-new hospital. Changing the name of a health system and physician group. Launching a new brand. Alone, each of these is a huge endeavor. But at Stamford Health, they did all three of these in the past year, and AB&C was up for the challenge.Read full post...
Founded in St. Paul, Minnesota, in 1976, Dungarvin is a national organization of privately owned companies that are dedicated to providing high-quality, community-based support to people with varying needs. Currently, Dungarvin employs over 4,000 people who provide support to more than 4,000 individuals across 14 states. Read full post...
Have you ever wondered how your favorite foods get their mouthwatering, finger-licking, lip-smacking delicious taste? Well, wonder no more!Read full post...
WILMINGTON, Del. (September 12, 2016) — Sunoco Race Fuels, the largest manufacturer of racing gasoline in the world, launched a new website, www.sunocoracefuels.com, to make it easier to find Sunoco Race Fuels and get the latest news about Team Sunoco. Developed by Aloysius Butler & Clark, one of the region’s largest full-service marketing communications firms, with offices in Wilmington, Delaware, and Philadelphia and Bloomsburg, Pennsylvania, the site addresses customers’ most frequently asked questions.Read full post...
WILMINGTON, Del. (July 14, 2016) – Aloysius Butler & Clark, one of the region’s largest full-service marketing communications firms with offices in Wilmington, Delaware, and Philadelphia and Bloomsburg, Pennsylvania, recently announced a new partnership with Global Learning and Diversity Partners, LLC (GLDP). A bilingual management consulting organization, the Wilmington, Delaware-based GLDP focuses on helping health systems, academic medical centers, government, education and large and small businesses build inclusive learning workplaces. AB&C chose to partner with GLDP based on the integrity of their work, depth of services and experience and measurable outcomes. GLDP’s focus on healthcare and educational-oriented industries also presented a natural fit for a significant portion of AB&C’s client base.
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Aloysius Butler & Clark recently received the 2016 Delaware Hispanic Award, presented to the agency in recognition of its dedication to developing culturally and linguistically competent marketing communications campaigns, as well as the positive and notable impact AB&C’s work has made on the local Latino community. This prestigious award is presented annually by the Delaware Hispanic Awards and Delaware Hispano magazine.Read full post...
Aloysius Butler & Clark, one of the region’s largest full-service marketing communications firms, with offices in Wilmington, Delaware, and Philadelphia and Bloomsburg, Pennsylvania, has just named Shawn Kessler managing director of the company’s recruitment marketing practice.
With the agency’s recruitment business expected to double this year, Kessler’s 15 years in the industry, depth of experience, diverse skill set and proven strategies in recruitment marketing make him a logical fit to oversee this expanded business, as well as drive continued growth.Read full post...
Philadelphia, PA—Aloysius Butler & Clark has been selected by David Michael & Co. to be the sole agency that will support in-house marketing efforts. A leading flavor company, David Michael—known in the industry as DM Flavors—has a rich tradition of industry-leading ideas and innovations. AB&C—working together with the DM Flavors marketing team—will help to continue that tradition. David Michael chose AB&C for its depth of experience and proven capabilities through a variety of marketing tactics. The company will rely on AB&C’s abilities for everything from creative and digital to PR and social media.Read full post...
PHILADELPHIA, PA (December 14, 2015)—Aloysius Butler & Clark, one of the region’s oldest full-service marketing communications agencies, recently made a major commitment to expand its footprint in Philadelphia to help build its presence in the Mid-Atlantic marketplace. AB&C officially opened its Center City Philadelphia office at 1429 Walnut Street with a major celebration on December 2 and a ribbon-cutting featuring Mayor Nutter and other city officials.
“Over the past several years, we’ve found our client base growing significantly beyond our home base of Wilmington, and the time was right for us to establish a strong presence in the Philadelphia region,” said John Hawkins, AB&C’s founder and CEO. “We took a full floor in an exciting historic office building downtown in the heart of the city and completely gutted and renovated the space. We have also added more than a half a dozen new team members who possess a unique understanding of what makes the Philadelphia business, healthcare, arts and culture, and nonprofit communities tick. We’re delighted to already be working with a number of notable regional clients—University of the Sciences, Susan G. Komen for the Cure, SCA Americas, The Renfrew Center and Fox Rothschild, just to name a few.”
Senior Managing Director, Philadelphia/Executive Creative Director Steve Merino and Managing Director Steve Rosen will be leading the Philadelphia office, which is home to some of the agency’s top creative talent, as well as a team of seven recent PR, social media and account service hires (details below). In addition, the office space has been designed with open office spaces and meeting rooms so that all of AB&C’s nearly 90 employees can work in the office on an as-needed basis to conduct client and agency business there.
AB&C has added a group of seven PR, social media and account service professionals in conjunction with the opening of the new Philadelphia office:
Steve Rosen has been named managing director of the Aloysius Butler & Clark Philadelphia office. In this role he will build the agency’s brand and presence throughout the region and provide public relations, marketing and issues management counsel to clients. A veteran of the Philadelphia agency industry, Steve worked at Star Group, Weightman and Earle Palmer Brown & Spiro among others. A native of Philadelphia, Steve lives in the Washington West section of the City and is a graduate of Boston University.
Joanna Ford has been named director of public relations and social media. In her role she will lead the PR and social media team for the agency. Before joining AB&C, Joanna was at Star Group and Earle Palmer Brown. She graduated from Temple University with a bachelor of arts in communications, and resides in Perkasie, PA.
Adam Leiter has been named senior account supervisor, public relations and social media. In his role he will be responsible for the strategic development and implementation of public relations and social media programs. Before joining AB&C, Adam was at Star Group. A resident of Philadelphia, Adam has a degree in business marketing from the University of Massachusetts at Amherst, Isenberg School of Management.
Justin Windheim has been named senior account supervisor, public relations and social media. In his role he will be responsible for the strategic development and implementation of public relations and social media programs. Before joining AB&C, Justin was at Star Group. He graduated with a bachelor of arts from the University of Pennsylvania. Born and raised in the Philadelphia suburbs, Justin currently resides in Lafayette Hill, PA.
Carol Lunger has been named account supervisor, public relations. In her role she will be responsible for the implementation and management of client public relations campaigns. Before joining AB&C, Carol was at Star Group. She graduated from La Salle University with a bachelor of science in marketing and a concentration in communications. A native of Elkins Park, PA, she currently resides in Villanova, PA.
Dawn Mills has been named senior account supervisor, public relations and creative services. In her role she will be responsible for client service and creative/PR writing. Before joining AB&C, Dawn was at Star Group. She graduated with a bachelor of arts in journalism/communications from Temple University and resides in North Wales, PA.
Megan Egan has been named account executive, public relations and social media. She will be responsible for media relations, social media and event planning on behalf of diverse clients. Before joining AB&C, Megan was at Star Group. She graduated from Temple University with a bachelor’s degree in strategic communications with a concentration in public relations. Originally from Aston, PA, Megan currently resides in Philadelphia, PA.
“We’re off to a great start with many newly added regional clients, and we’re proud to be a part of the City of Philadelphia, which is clearly on the rise in every sense of the word,” said AB&C Managing Partner Paul Pomeroy. “With the quality of our creative work, the level of client service we offer, and the deep roots and connections our expanded team brings to the table, we’re confident that our agency is poised to do great things here and become active and engaged contributors to enhancing the quality of life in the Philadelphia region.”
The University of Virginia (UVA) Medical Center has selected Aloysius Butler & Clark, a full-service marketing communications agency, to assist it in recruitment marketing and media efforts. UVA joins the agency’s roster of healthcare clients that rely on strategic thinking and creative communication to recruit top talent. AB&C will provide direct recruitment, digital and traditional marketing tactics to support the client in recruiting nurses, pharmacists, dialysis technicians, IT staff and other key associates as the organization grows to meet the demand of its community.Read full post...
Wilmington, DE—Aloysius Butler & Clark has been named the agency of record for Stamford Health in Stamford, Connecticut. As a leading healthcare provider in southwestern Connecticut, Stamford Health will leverage AB&C’s experience to launch its new brand and the opening of its new hospital through comprehensive advertising and marketing programs.Read full post...
The Delaware Council on Gambling Problems (DCGP) has selected Aloysius Butler & Clark, a full-service marketing communications agency, for a public awareness campaign that links Delawareans affected negatively by gambling with services provided by the DCGP. The agency will provide website development, public relations, social media, paid media and creative services.Read full post...
Wilmington, DE—Aloysius Butler & Clark won five awards at the 47th annual Jersey Awards, hosted by the New Jersey Advertising Club. Ads for three of AB&C’s New Jersey healthcare clients—Rutgers Cancer Institute of New Jersey, Holy Name Medical Center and Cooper University Health Care—were among the winners.Read full post...
Elkton, MD—The Cecil County Health Department has selected Aloysius Butler & Clark for a public health campaign focused on opioid misuse. In an effort to link Cecil County residents with prevention, treatment and recovery resources, the agency will provide public relations, social media, website development, paid media and creative services. Funded with a grant from the Maryland Department of Health and Mental Hygiene, the campaign will target misuse of prescription opioids as well as heroin.Read full post...